Aug
24

Client of the Week- Domino’s Pizza

August 24th, 2009 - Posted in Brand Republic

Interview: domino’s marketing director Robin Auld on why the Pizza delivery chain’s sales are up, the joy of cheaper media and the techno-marketing developments in the domino’s pipeline.

View press clip

  • Email
  • Email


Aug
11

Yahoo! to launch FMCG ad tool with Nectar card data.

August 11th, 2009 - Posted in Brand Republic

Yahoo! is speaking to agencies about its plans to launch a service in the UK that would enable advertisers to use Nectar data from Sainsbury’s, as well as Yahoo!’s sales records.

View press clip

  • Email
  • Email


Aug
11

BLM Quantum appoints Malcolm Devoy as head of innovation.

August 11th, 2009 - Posted in Brand Republic

Devoy joins BLM Quantum from I-level, where he was an account director on business including BSKYB, COI and the AA.

View press clip

  • Email
  • Email


Feb
12

Brand’s Getting Short End Of Stick With Google Search

February 12th, 2009 - Posted in Brand Republic

Brands are paying Google more for less according to research that claims Google’s pay-per-click costs have risen as click-through rates have decreased.

View press clip

  • Email
  • Email


Dec
02

Banking Buddies? The Limits Of How Far Brands Can Tap Into Social Networking

December 2nd, 2008 - Featured in Brand Republic

LONDON – The success of social networks such as MySpace, Facebook and Bebo has caught the imagination of marketers everywhere. At online conferences, marketing experts regularly cite social networks as the best way for brands to tap into ready made online communities.
View press clip

Dec
02

Banking Buddies? The Limits Of How Far Brands Can Tap Into Social Networking

December 2nd, 2008 - Posted in Brand Republic

Gavin Reeder, Head of Planning at BLM Quantum, suggests banks could put their brand at risk by opening up their services to consumers.

View press clip

  • Email
  • Email